The CFO Alliance

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Roger West Creative & Code, an interactive marketing agency and web design company in Tamp, Florida recently launched the CFO Alliance website using Concrete5 CMS.

The new website features branded design and several custom technologies, including a robust financial assessment and a custom jQuery rotating homepage banner.

FOCUS Financial Assessment

The FOCUS Financial Assessment, a tool used to help users assess five core areas of their financial health. When the CFO Alliance approached Roger West with the idea of the tool, the development team quickly got to work looking for the right solutions. The team decided to integrate form technlogy with the chart technology from Advanced Software Engineering. The final results was an form questionnaire form that generates a polar chart so users can immediately see the results of the assessment.

Custom jQuery

To lead users through a planned path of conversion, the Roger West team created content-driven campaigns that highlighted key areas of the website. Using custom jQuery, the Roger West team rotated the campaigns in the header of the homepage.

About Roger West

Roger West Creative and Code is a new kind of agency, bridging the gap between marketing and technology. The company provides full-service integrated marketing solutions to businesses worldwide. Roger West’s services include web design and web development, online marketing, traditional marketing, custom web solutions, software development, content management systems and e-commerce storefronts.

As an award-winning agency, Roger West and its employees have been honored by such organizations as MarketingSherpa and the American Advertising Federation. Most recently, Tampa Bay CEO Magazine named Roger West CEO Mike Westafer as a finalist for Emerging CEO of the Year.