The Perfect Tool, for the Imperfect Client
If you work in the field of interactive services, you've almost certain heard phrases like the following:
"Make it like YouTube, but without video."
"I want tags everywhere."
"Do you think human anatomy would be a good metaphor for our construction company site?"
"Can you make it 'puchier'? You know, with more...punch."
As a provider of an open source content management system in use on over 35,000 websites worldwide, we certainly have. It's directionless feedback from difficult clients. The biggest challenge in any website development project is articulating what actually needs to be built, and vague, confusing or simply incoherent feedback can doom a project to failure. concrete5 has created an appliance to solve this communication challenge once and for all.
Introducing the Web Architecture Appliance. Available immediately to developers and interactive service providers, the WAA is first connected to the computer via USB, and then presented to the difficult client. The client simply lays one hand on the top sensor, and begins describing their vision for the site in their naturally verbose and non-directional tone. There's NO learning curve – in fact there's no need for learning at all, which makes the process all the more appealing to these types of individuals.
That's it! The Web Architecture Appliance will energize and ignite your relationship with your clients once more. No longer will you try and be rid of your difficult clients as quickly as possible; instead, while clients are connected to the WAA, service providers will encourage their clients to talk for as long as they like. And the clients themselves? Using the WAA will inspire a newfound brevity within them. And prolonged usage of the WAA makes it extremely unlikely they will need additional consultation in the future.
“Leveraging this level of synergy has been a dream of mine for ages,” says Lead Developer Ryan Tyler. “I’ve had clients who not only changed their minds endlessly, they couldn’t even express what they wanted to begin with. I can’t count the times I’ve heard ‘I’m not really sure - but you know what I’m talking about’ on a fixed budget. Well I don’t, I didn’t, but now I hook them up to the WAA and BAM! problem solved. It’s amazing.”
Andrew Embler, CTO explains “hardware is not easy, and certainly inferring what someone actually needs when the direction is “it needs more buttons” is no small challenge either. That’s why we knew we had to do this. Just a few minutes with the Web Architecture Appliance and clients experience such clarity. It's really like magic.".
Check out some testimonials from satisfied customers!
"I am the type of fellow who typically gets what he wants, even when I don't know what that is. People who work with me do sometimes lament that I take a long time getting my point across, but really - they never forget it. When I came up with an awesome idea for a web2.0 startup, I had a hard time picking which lucky web shop was going to get to learn from me and my process. I didn't expect it to be fast or easy at all.
Ach mein Gott! Was I ever pleasantly surprised. Mr. Jones's web shop was able to get a clear vision of what I actually needed in just a few short seconds of using the WAA. It's revolutionary."
Tell us what YOU think:
My clients loves it and we will continue to use it forwever!
Perhaps I need to wait until you come out with a WAA Nano version, so you can develop for a clients needs and their coffee while you're out on the go.
Enterprise Version Available!
Tired of Lazy Web Developers?
Clients we're prototyping some tools for you too, be sure to stay tuned!
